A Mission Born from Creative Rituals
Andrea Ort’s journey began 11 years ago with a simple realization: all-natural beauty shouldn't be boring. Tired of the "woodsy scents and dull packaging" that defined the organic market in 2014, Andrea set out to create a line that was as fresh and fabulous as the families using them. What started as just three DIY kits in Shoreline, Connecticut, has blossomed into a vibrant collection of over 70 unique products, all built on the foundation of high-quality, non-toxic, and affordable self-care.

Hear the full story: The Scientist Behind the Bubbles. I sat down with Andrea Ort for a deep dive into her 11-year journey—from a 30-year career in the dental field to becoming a leader in the natural bath industry. Watch this episode of the Mission-Driven Founders Podcast, where we explore how Andrea blends scientific precision with botanical heart to create a "dye-free" revolution.
From the vulnerability of skin absorption to the mission of screen-free family bonding, discover the true story behind the bubbles.
The Science of Non-Toxic Self-Care
Andrea brings a level of precision to Roxy Grace that is rare in the bath industry. With a Bachelor’s degree in Allied Health and Science and three decades of experience in the dental field, she understands that ingredient integrity is non-negotiable. This background allows her to blend clinical safety with small-batch creativity. Every product is handmade with the finest ingredients—free from irritants, synthetics, and additives—ensuring that "all-natural" still feels luxurious and performs beautifully.
A Glimpse into the Brand
Self-care is a vibrant personality in itself. From bath bombs to body washes, Roxy Grace products are designed to be a playful escape from the everyday. This quick visual shows the colorful, minimalist, and "fabulous" aesthetic that makes Roxy Grace a favorite in over 500 stores nationwide.
A Vision for Everyday Joy
Today, Andrea is a leading voice for accessible wellness. Her vision is to break the stereotypes of the natural beauty industry by proving that you don’t have to choose between "fun" and "safe." By choosing Roxy Grace, you aren't just buying a bath bomb; you are joining a movement that celebrates high-quality, animal-cruelty-free products that are as one-of-a-kind as the people who use them. Andrea’s promise remains the same as day one: providing a top-notch experience that goes above and beyond expectations.
Shop the Roxy Grace Collection →
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